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When Jimmy Haslam purchased the Cleveland Browns from Randy Lerner, he wasn't a complete stranger to the NFL. He was a minority owner of the Pittsburgh Steelers and spoke highly of the Rooney family. Haslam did not have to sell his stock in the Steelers immediately upon purchasing the Browns, but according to Ed Bouchette of the Pittsburgh Post-Gazette, he is no longer affiliated with them:
#Steelers announce Cleveland Browns new owner Jimmy Haslam has finally sold his stock in the Steelers, who add 2 new investors
— Ed Bouchette (@EdBouchette) April 11, 2013
The Steelers released the following statement regarding the transaction:
The Steelers announced today that in a series of transactions approved by the NFL all of the Steelers stock owned by Jimmy Haslam has been acquired. In October of 2012, Mr. Haslam purchased the Cleveland Browns. Mr. Haslam disassociated himself from all Steelers business at that time and authorized Steelers President Art Rooney, II and Morgan Stanley to arrange for the purchase of the Steelers stock owned by Mr. Haslam. The majority of the Haslam stock was purchased by existing Steelers stockholders. A portion of the Haslam stock was purchased by members of the Swank Family, Scott and Russ Swank.
Steelers President Art Rooney, II said, "We appreciate the continued confidence of our Ownership group involving this purchase of stock owned by Jimmy Haslam, and we welcome Scott and Russ Swank to our Ownership group."